Welcome to the Taste-Factor taste test!

Jaffa cake

Did you know that you can save money on your weekly shop without having to make harsh sacrifices or cut anything out?

It’s true; if you simply brand swap products, choosing supermarket own or value brand over name-brand products, you can save yourself a mini fortune without having to do without.

But brand swapping can be a challenge, which is why we thought we’d do the hard work for you.  In our taste test his week, we’ve decided to look at the Jaffa Cake to find out whether supermarket own brand can really offer value for money.

Is the Tesco Jaffa Cake any good?Tesco Jaffa Cakes

66p for a pack of 12 (5.5p each)
at Tesco

Does it look alright then? Not really, the base is almost florescent orange and the chocolate topping looks a little dusty and sad :(

So how does it do in the taste test? It’s not awesome. Definitely not enough orange-y filling and the biscuit-cake is far too dry. The chocolate topping is nice, though, and not too sweet.

Shall I buy it then? For only 66p it’s a bargain but with the lack of chocolate and the minuscule orange filling it’s a poor option.
Rating: 2.5/5

Marks & Spencer Jaffa Cakes

Will the M&S Jaffa come up trumps?Price: £1.09 for a pack of 11 (9.9p each)
at M&S

So how does it look? Worth £1.09? Actually I’m a bit surprised about how small it is. Also it’s not the standard circle shape of most Jaffa Cakes but more rectangular. Smells yummy though.

And the taste? Delicious. Nice chocolate topping, very orangey filling and a nice soft biscuit.

Good old Marks. Well yes, but it’s not cheap. I could easily imagine scoffing the lot – but at £1.09 it’s probably a bit more than I’d like to spend.
Rating: 3.5/5

Is the Sainsbury's Jaffa any good?12 Jaffa Cakes by Sainsbury’s

Price: 75p for a pack of 12 (6.25p)
at Sainsbury’s

So what’s next? We now have the Sainsbury own brand Jaffa Cake which I must say looks promising!

I hope it looks better than the Tesco own brand Jaffa Cake. Oh it does! Nice looking biscuit base and a prominent mound of what I hope will be delicious orange filling. Excited.

Well let’s taste it then. So this Jaffa Cake is pretty good. Great orange filling, almost sharp tasting and the dark chocolate topping would be great for adults although kids might differ. Dry-ish base but the filling with real orange juice makes up for that.
Rating: 4.5/5

McVitie’s Jaffa Cakes

Price: £1.40 for a pack of 15 (9.3p)Is the original Jaffa cake the best?
at MySupermarket.com

I like the circular tube. It’s cool and it’s resealable too which means that you don’t have to scoff the lot. Doesn’t mean I won’t though.

So, go on, is it the tastiest? One of the nicest biscuit bases and with a yummy mellow chocolate flavour. The orange filling doesn’t have the kick of the Sainsbury’s or M&S versions though.

Is it worth it then? Well at £1.40 for 15 cakes it does make economic sense but it’s not as tasty as some of the others I’ve tried.
Rating: 3.5/5

Verdict: Of all the cakey-biscuits I’ve tasted in this taste test, I’d probably go for the Sainsbury’s own brand Jaffa Cake. Great orange flavour, lots of chocolate topping and at 75p a real bargain!

Share your reviews of your favourite own brand supermarket products and if we love it we’ll send you a MyFamilyClub.co.uk goodie bag full of sweet treats!

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